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MANLIUS MOTOR WORKS2018-08-27T19:18:01+00:00

Project Description

DIRECT MAIL POSTCARD

Manlius Motor Works

Auto repair shops typically struggle with their image. Manlius Motor Works needed a softer approach, and we achieved it with this memorable direct mail campaign. Who wouldn’t trust a garage owner who sends out such lighthearted postcards, poking fun at himself? We think the whole campaign is a gas, and the American Advertising Federation (AAF) agrees: the work was voted a prestigious National Award Winner.

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